It’s Monday, May 29, 2023 and 70°F in Austin, Texas
Twitter Tips for Businesses
Twitter recently relaunched their site Twitter for Business that aims to help businesses learn how to harness Twitter in their marketing efforts. The site provides many case studies and helpful tips on how businesses might use Twitter to grow their companies and engage with customers.
We often get asked about the best ways to incorporate social media into websites. Many business owners are somewhat overwhelmed with the thought of managing a presence on multiple social networks, and how best to focus their time and energy in marketing themselves on the internet.
We like to think that developing an attractive website, with valuable information, and quality content should be your first objective. Social networks can be great tools in driving traffic to your website -- but you want to make sure your website reflects the brand messages you are trying to convey. If your website looks like it was designed 10 years ago, you really need to update and redesign it, before you start pushing traffic to it through social media.
Social media networks like Twitter, Google+, Pinterest and Facebook - become incredibly useful once you have already developed a website that conveys a strong brand identity with good content. Nobody is going to "pin" your photos to Pinterest, if you haven't provided them with attractive, interesting or humorous photos. Informative or funny articles are needed if you want people to share them on Twitter, Google+ or Facebook.
So after you have optimized your website, you will want to turn your attention to promoting your content and brand through social media. Think about the content you are offering your customers, and how/why they might want to share that content:
- Are you running a contest or promotion?
- Is there a coupon or discount?
- Do you have interesting design ideas and photos for inspiration?
- Have you provided a "How to" article?
- Are you selling something unique?
- Is your content timely and related to an upcoming holiday?
The answers to those questions should help guide you in developing sharable content.
Twitter is great for developing "buzz" - are people talking about you? Make sure they are talking about you for the right reasons --they like your product, you have great customer service, or you are offering a great deal.
When deciding what and when to "tweet", keep these pointers in mind:
- Keep it friendly
- Keep it positive
- Try some humor
- Ask a question
- Keep it timely related to current events
- Retweet positive customer experiences
- Keep it interesting
View Twitter for Business success stories and case studies.
the most beautiful
My Top Ten Most Beautiful Pictures of Austin
I have spent years looking at pictures of Austin - and these are my favorites - the most outrageous beauties! I have added some comments about colors and life in Austin.
stop them once and for all
How to End Annoying Robocalls - OMG a Solution!
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big breakthrough in color research
Want to Use the Viking Color Palette in Your Website?
Scientists have discovered the favorite Viking colors and now you can use them in your website!
be prepared - choose wisely
Checklist for Law Firms Looking for a Web Designer
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essentials for success
New Home Builder Website Checklist
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7 Tips to Speed Up Your Website
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save as many as you can!
Top 10 Reasons NOT to Move To Austin
With Austin making headlines and ending up on virtually every "Top 10 Best City for..." lists -- we now have about 150 people moving here daily!! We figured we should warn potential new residents of the hidden dangers of moving to Austin.
Pocahontas ancestry and DNA - Sullivan Family Connection
How I discovered my ancestor Pocahontas and her Sullivan family descendants of Northern Virginia using the web - a genealogy posting by Bob Atchison.
Anonymous Love Letters - $500
Did you know that really was a profession? In 1961 you got paid $500 per letter, that would be $4100 today!
SEO Tips for Home Builders
When we build a new website for our home builder clients, we always try to focus on implementing "best practices search engine optimization (SEO)" to maximize their placement in organic search engine results.
GEDmatch Used to Snare Golden Gate Killer - Hackers Get MyHeritage Data
As you have probably read it has been extensively reported that Golden Gate Killer was found using data from GEDmatch. It's an amazing story.
Keller Williams Real Estate Agent Website Created
Pallasart launches new real estate website for Matthew Church, an Austin Keller Williams Associate. The site has many cool features that will help Matthew offer his services and attract new customers.
Hummingbird Farms Upgrades Images on their Website
Hummingbird Farms, the famous maker of body lotions seen on QVC , upgrades website with huge new product images, which increases sales
Top Texas Home Builder Redesigns Website
Olson Defendorf, the top award-winning Texas custom home builder, creates a new brand image and redesigns website. Click here to see what they just did in 2018.
The Best Antique Roses for Your Austin Garden
Here's a list of the best antique and old roses for your Austin garden plus a few recommended David Austin Roses
Maine Resort Redesigns Website
The Moorings in New Harbor did a total redesign of its website and added an availability and booking system.
My Favorite Semi-Precious Stones for Hardstone Animals
Here are some images showing my favorite semi-precious stone animals with jeweled eyes from my collection and stories of the stones and where they come from.
Why do my website fonts and photos look blurry in Windows 10?
When users install or upgrade to Windows 10, "display scaling" may be turned on "by default" to either 125% or 150% resulting in blurriness when viewing websites or applications on certain monitors.
5 Common Website Mistakes to Avoid Making
We've been in the web design business since 1996, and have seen many small businesses make these easily avoidable but often costly mistakes with their websites.
Should You Use Live Chat in Your Website?
Here's an informal overview of live chat options, outlining how Olark, one of the leading providers, works and its features. We explain how live chat can increase online sales and generate leads no matter the size of your company.
Where to Find and Buy Old, Antique and David Austin Roses Online
Bob Atchison's guide to find rare, antique and cabbagey roses to order online. Here you'll find the best sources with roses I especially love and recommend for your garden.
How to Add MLS Listings to Your Real Estate Website
If you are a realtor or real estate broker, you need a website to advertise your business and attract new clients. Get clients to stay on your website by providing access to Multiple Listing Service (MLS) real estate listings.
New Real Estate Web-Tools Just Released
Now it's possible to have a website that surpasses the very best in real estate. You can get an incredible design with powerful databases that can do anything and everything you could dream of...
Overcoming Your UNNATURAL FEAR of Cursive Fonts
The unspoken fear all web designers dread - you've been asked to use cursive fonts! There is no escape... yes, it has happened to me, Bob Atchison, many times and I have the battle scars to prove it. Here are some cursive fonts I actually like.
Should You Use WordPress for Your Website?
We get asked this question all the time... Should I use WordPress? Here are some of the top considerations to examine when deciding if WordPress is the right choice for building your website.
Drone Photography for Home Builder Websites
As homes in Austin, Texas are getting more expensive and selling for well over $1 million, many home builders and real estate agents are turning to aerial drone photography and videos to showcase their listings.
Is Scotty Bowers Telling the Truth About Hepburn and Tracy?
Is Scotty Bowers, the famous Hollywood pimp telling the truth about Spencer Tracy and Katharine Hepburn being gay? Here's a confirming story...