It’s Thursday, August 18, 2022 in Austin, Texas
How to Add MLS Listings to Your Real Estate Website
If you are a realtor or real estate broker, you will need a website to advertise your business and attract new clients. One way to get clients to stay on your website, is to provide access to Multiple Listing Service (MLS) real estate listings for properties for sale.
We can implement MLS on an existing website for as little as $700. Call us for details 512 469-7454.
By providing access to MLS listings, potential clients are less likely to leave your website and do searches on other websites. That said, incorporating MLS listings can be tricky, as the data is highly controlled and restricted by local realtor boards. Some boards require the sponsoring brokers approval before the real estate agent may show listings on their website. Check with your local real estate board for particular rules or restrictions.
The easiest way to get listings on your website is to subscribe to MLS listings via an IDX (Internet Data Exchange) feed. There will likely be a monthly fee for this service, but it maybe the same service the agent uses anyway to research and find home listings.
Further, the local real estate board may provide agents/brokers a simple (and potentially free) way for including real estate listings and search on one's website. This maybe through the use of an IFrame - which is essentially an externally hosted page that you may use on your website in a predefined box (or frame). The downside of the IFrame method is that it anything within the frame itself is generally not customizable, as the page exists on an external website. The look and feel of the IFramed content is controlled by the 3rd party service. So flexibility is limited to what is provided, and it may vary from service to service.
For greater flexibility in formatting and controlling the look and feel of listings, one must generally subscribe to a third party service that provides IDX listings in a manner that can be customized by a web developer.
One of the best third party services for including MLS listings is called "IDX Broker." The IDX Broker Lite plan starts at around $40 a month, plus a usually nominal fee for access to a particular local real estate board's IDX data. There are additional fees for adding additional data feeds and "pro" add-ons.
While the end user may not realize it, IDX Broker pages are still hosted externally, but you can get a custom URL that makes it look like it is located on your website. Trained web developers can then customize the look and feel of the search results with a wrapper to make it look just like the rest of your website. IDX Broker, also supplies some widgets that can be used on your main website pages. Additionally they have an API which can allow experienced programmers to incorporate some data into your main website without using widgets.
There are other IDX services out there as well.
We can implement MLS listings on an existing website for as little as $700.00 and it can be done in a day.
We provide totally free consulting to real estate agents and brokers to help them understand their options in implementing MLS systems. We are glad to help. Call us at (512)469-7454 or send us an email with your questions.
If you like to earn more about how we build websites please click this link.
President and Creative Director
big breakthrough in color research
Scientists have discovered the favorite Viking colors and now you can use them in your website!
be prepared - choose wisely
Here are some helpful hints and direction on the skills and knowledge your web designer should have.
save as many as you can!
With Austin making headlines and ending up on virtually every "Top 10 Best City for..." lists -- we now have about 150 people moving here daily!! We figured we should warn potential new residents of the hidden dangers of moving to Austin.
How I discovered my ancestor Pocahontas and her Sullivan family descendants of Northern Virginia using the web - a genealogy posting by Bob Atchison.
As you have probably read it has been extensively reported that Golden Gate Killer was found using data from GEDmatch. It's an amazing story.
Hummingbird Farms, the famous maker of body lotions seen on QVC , upgrades website with huge new product images, which increases sales
Here are some images showing my favorite semi-precious stone animals with jeweled eyes from my collection and stories of the stones and where they come from.
When users install or upgrade to Windows 10, "display scaling" may be turned on "by default" to either 125% or 150% resulting in blurriness when viewing websites or applications on certain monitors.
Bob Atchison's guide to find rare, antique and cabbagey roses to order online. Here you'll find the best sources with roses I especially love and recommend for your garden.
If you are a realtor or real estate broker, you need a website to advertise your business and attract new clients. Get clients to stay on your website by providing access to Multiple Listing Service (MLS) real estate listings.
The unspoken fear all web designers dread - you've been asked to use cursive fonts! There is no escape... yes, it has happened to me, Bob Atchison, many times and I have the battle scars to prove it. Here are some cursive fonts I actually like.
Is Scotty Bowers, the famous Hollywood pimp telling the truth about Spencer Tracy and Katharine Hepburn being gay? Here's a confirming story...