History - Knowledge and Experience

Our home is - and always has been - Austin, Texas.  We have years of experience on the web and come from diverse backgrounds.  I started Pallasart after many years at Apple, where I led a team that created the first web-based travel booking system, which later became Yahoo Travel. I came to Apple in the 1980s from the travel industry and was involved in tech initiatives with airlines like United and American. Apple also brought me on board because of my background in fine arts.  I created the Apple Museum of Tomorrow where I was an evangelist for Apple technology at museums like the National Gallery of Art in Washington D.C. and the Hermitage in St. Petersburg.

Our Pallasart team includes writers, designers, and programmers who share a common vision and mission.  Walt Neuschaefer, our Chief Technology Officer, has a background in entertainment, law and programming.  He came to us from one of the top talent management companies in Hollywood and has been with Pallasart for more than ten years. Cristian Ciobanu heads up our technical production team with a PHD in programming from a leading university.

People ask where our name came from and there's a story behind it.  We founded the company with the goal of combining smart technology with great design.  It's a combination of Pallas - one of the names of Athena, the Goddess of Wisdom - and Art.

Bob Atchison
President and Creative Director

Trusted and True - We're Proud of Our History
Facts and Inspirations Pallasart Founded in 1996
Year after Year of Awards
Celebrating 18 Years on the Web
Our Austin Roots Nurture Us
We Are Inspired by What Lies Ahead